The Colour You’re Wearing Was Decided Three Years Ago
That burnt orange you keep seeing everywhere – on jumpers, trainers, tote bags, the cushions in every homeware aisle –…
Fashion
The Shelf Life of a Vibe
Nobody thinks of a pair of wide-leg trousers as a depreciating asset. You think of them as trousers. But somewhere…
Your Nostalgia Is Showing (And That’s Exactly the Plan)
There is a moment, usually in a changing room, when something stops you. A wide lapel. A slightly too-high waist.…
The Colour That Took Five Hundred Years to Stop Being an Embarrassment
For most of human history, if you turned up to court dressed head to toe in black, people would assume…
The Fashion Industry Has Been Following You Around For Decades
There's a version of the fashion world that looks something like this: a French designer sketches something extraordinary in a…
The Bag With the Tags Still On
There is a specific kind of happiness that lives in your wardrobe. Not in wearing things – in owning them.…
The Number on Your Label Is Made Up
Pull a dress off the rail in one shop, try on the same size in the next shop along, and…
The Economist Who Looked at Skirts (And Got It Mostly Wrong)
The hemline index is usually credited to an economist called George Taylor in 1926. The claim is that women's hemlines…
Why Your October Brain Wants Brown Clothes (And the Fashion Industry Has Always
Somewhere around late September, something happens to your wardrobe. The mustard yellow jumper you've been ignoring since March suddenly looks…